About
Built by operators, scaled as a platform
Blinto Group brings together specialized marketplace businesses focused on heavy machinery, transport vehicles and professional equipment.
Overview
Local expertise, shared platform
Each operating company is rooted in its local market, with close relationships to equipment owners and industry participants. At the group level, shared technology, operational expertise and marketplace development help these businesses scale beyond the limitations of purely local markets.
This model combines local market proximity with the advantages of a larger platform. By pairing local supply generation with shared technology, data and marketplace capabilities, Blinto Group expands buyer reach, improves price discovery and supports growth across multiple European markets.
Our history
From local operators to a European platform
2018
Entrepreneurial roots
Blinto AB is founded in Växjö, Sweden, and ATS Norway is established in Trondheim — both built on deep regional knowledge, operational expertise and strong industry networks.
2019
Expanding the Nordic footprint
ATS Sweden launches in Stugun and Landbrukssalg Norway is established in Trondheim, specialising in agricultural and forestry assets — strengthening the group’s presence across Scandinavia.
2020
First step into Central Europe
ATS Poland is founded in Wyszkow, connecting local equipment supply in Eastern Europe with an international buyer audience and establishing a foothold in a key growth market.
2023
International expansion — DACH
Blinto GmbH launches in the Düsseldorf region, expanding the Blinto marketplace model into DACH — Europe’s largest market for machinery and professional equipment.
2024 –
Blinto Group is established
The operating companies are brought together within a common strategic framework — enabling coordinated technology development, broader buyer reach and the sharing of best operational practices across markets.
FUTURE
What's next
Blinto Group is now focused on deepening market positions, growing cross-border buyer liquidity and expanding into new European markets.
Purpose
Blinto Group exists to make the trading of industrial equipment more efficient, transparent and accessible. Across construction, transport, agriculture and manufacturing, companies continuously adjust their equipment fleets, creating a constant flow of machinery into the secondary market.
Digital marketplaces improve these transactions by expanding buyer reach, improving price discovery and bringing more structure to the sales process. By helping these markets function more effectively, Blinto Group enables businesses to unlock value from equipment while extending the productive life of industrial assets.
Ambition
Scaling a trusted European marketplace ecosystem
01
Strengthen leading positions
Deepen market positions in existing geographies and reinforce the strengths of each marketplace.
02
Expand cross-border liquidity
Grow the shared buyer network across borders, increasing liquidity for sellers and improving access for buyers.
03
Leverage shared technology
Use group-wide data, technology and operational expertise to strengthen platform capabilities across all markets.
One of Europe’s most trusted marketplace ecosystems
Over time, Blinto Group aims to scale its marketplace ecosystem across additional markets and equipment categories — creating a resilient and increasingly integrated platform for industrial asset trading across Europe.