Legal

Privacy Policy

Last updated: 9 Apr 2026

1. Who we are

Blinto Group AB is the data controller responsible for the processing of your personal data on this website. We are registered in Sweden and subject to the General Data Protection Regulation (GDPR) and applicable Swedish data protection legislation.

Contact: Blinto Group AB Honnörsgatan 12 352 36 Växjö, Sweden
info@blintogroup.com

2. What data we collect

Data you provide directly

When you submit our contact form, we collect:

  • Your name
  • Your email address
  • Your message and any other information you choose to include

Data collected automatically

When you visit our website, we automatically collect certain technical data through cookies and similar technologies, including:

  • IP address (anonymised)
  • Browser type and version
  • Pages visited and time spent on each page
  • Referring URL
  • Device type and operating system

3. How we use your data

We use your personal data for the following purposes:

Contact form submissions To respond to your inquiry. Legal basis: legitimate interest (Article 6(1)(f) GDPR).

Website analytics To understand how visitors use our website and improve our content and user experience. We use Google Analytics and Google Tag Manager for this purpose. Legal basis: consent (Article 6(1)(a) GDPR).

We do not use your personal data for automated decision-making or profiling.

4. Google Analytics and Google Tag Manager

Our website uses Google Analytics, a web analytics service provided by Google LLC. Google Analytics uses cookies to collect anonymised information about how visitors use our website. This information is transmitted to and stored by Google on servers in the United States.

We have enabled IP anonymisation, which means your IP address is truncated before being stored.

Google Tag Manager is used to manage and deploy tracking scripts on our website. Tag Manager itself does not collect personal data but may load tools that do.

You can opt out of Google Analytics by installing the Google Analytics Opt-out Browser Add-on. For more information on how Google processes data, please see Google’s Privacy Policy.

5. Cookies

Our website uses the following categories of cookies:

Necessary cookies Required for the website to function. These cannot be disabled.

Analytics cookies Used to collect anonymised information about how you use our website. These are only set with your consent.

You can manage your cookie preferences at any time through our Cookie Settings.

6. Data sharing

We do not sell your personal data to third parties. We may share your data with:

  • Google LLC — for analytics purposes as described above
  • Service providers — third parties who assist us in operating our website, subject to appropriate data processing agreements

All third parties are required to handle your data in accordance with GDPR.

7. International transfers

Google Analytics may transfer data to the United States. Such transfers are subject to appropriate safeguards in accordance with GDPR, including Standard Contractual Clauses approved by the European Commission.

8. Retention

We retain personal data submitted through our contact form for as long as necessary to respond to your inquiry and for a reasonable period thereafter, not exceeding 24 months unless a longer retention period is required by law.

Analytics data is retained for 14 months in Google Analytics, after which it is automatically deleted.

9. Your rights

Under GDPR, you have the following rights:

  • Right of access — to request a copy of the personal data we hold about you
  • Right to rectification — to request correction of inaccurate data
  • Right to erasure — to request deletion of your personal data
  • Right to restriction — to request that we limit how we use your data
  • Right to object — to object to our processing of your data
  • Right to data portability — to receive your data in a structured, machine-readable format
  • Right to withdraw consent — where processing is based on consent, you may withdraw it at any time

To exercise any of these rights, please contact us at info@blintogroup.com.

10. Complaints

If you believe we have not handled your personal data in accordance with applicable law, you have the right to lodge a complaint with the Swedish supervisory authority:

Integritetsskyddsmyndigheten (IMY) Box 8114 104 20 Stockholm imy@imy.se www.imy.se

11. Changes to this policy

We may update this Privacy Policy from time to time. The date at the top of this page indicates when the policy was last revised. We encourage you to review this policy periodically.